PITTSFIELD, MA – Dunkin’ today announced the results of its recent Iced Coffee Day campaign with a donation of $4,550 to The Food Bank of Western Massachusetts.
The donation is the result of Dunkin’s Iced Coffee Day fundraising campaign, which occurred on May 26. During the one-day charitable event, participating Dunkin’ franchisees in Western Massachusetts donated one dollar for every Iced Coffee sold to The Food Bank of Western Massachusetts.
Since 2019, the Iced Coffee Day campaign has raised more than $10,000 for The Food Bank of Western Massachusetts.
“We are excited to announce the results of our Iced Coffee Day campaign and contribute to the tremendous efforts of The Food Bank of Western Massachusetts. Dunkin’ is thrilled to support this organization, which is so vital to families in need in our community,” said Dunkin’ Field Marketing Manager Eric Stensland. “I would like to thank all of our guests who joined us on Iced Coffee Day to help raise these important funds for The Food Bank.”
The Iced Coffee Day campaign donation comes at an important time for The Food Bank of Western Massachusetts, which has been working since the beginning of the pandemic to meet the increased demand for emergency food assistance.
“We greatly appreciate Dunkin’s continued commitment to the mission of The Food Bank of Western Massachusetts,” said Jillian Morgan, Corporate Relations Officer for The Food Bank of Western Massachusetts. “Since every dollar raised for The Food Bank provides four meals, this campaign will put 18,200 healthy meals on the table for neighbors facing hunger throughout western Massachusetts.”
Food insecurity in western Massachusetts has risen considerably since the pandemic began. This past year, The Food Bank of Western Massachusetts distributed healthy food to more than 107,000 individuals every month – 17 percent more than the prior year – and distributed 27 percent more food than in 2019, the equivalent of 2.8 million more meals. In Berkshire County, one in eight individuals is food insecure, including one in six children.
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Founded in 1950, Dunkin’ is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ is a market leader in the hot regular/decaf/flavored coffee, iced regular/decaf/flavored coffee, donut, bagel and muffin categories. Dunkin’ has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 15 years running. The company has more than 12,600 restaurants in 40 countries worldwide. Dunkin’ is part of the Inspire Brands family of restaurants. For more information, visit www.DunkinDonuts.com.
About The Food Bank of Western Massachusetts
The Food Bank of Western Massachusetts believes that everyone has a right to healthy food regardless of their circumstances. Serving Berkshire, Franklin, Hampden and Hampshire counties, The Food Bank is the leader of the region’s emergency food network, distributing nutritious food to households with lower incomes. Since 1982, they have been providing individuals facing hunger with the food they need to survive and leading communities towards long-term solutions to food insecurity by addressing its underlying causes. They are committed to creating a western Massachusetts where no one goes hungry and everyone has access to nutritious food. For more information, visit www.foodbankwma.org.