Lauren is an advertising and digital marketing specialist with Ed Lewi Associates. In addition to navigating clients across the traditional and digital media landscapes, while maximizing value for clients, Lauren assists with copywriting, press releases and other marketing/PR content.
Prior to joining Ed Lewi Associates, Lauren was Media Buyer for Proctors Theatre in Schenectady, NY and Capital Repertory Theatre in Albany, NY. In this role, she developed and implemented marketing and advertising plans for more than 1700 events each year at the historic theaters. While at Proctors, Lauren also took the lead in developing advertising plans for the Schenectady County Visitors Association, Rivers Casino and Resort at Mohawk Harbor, and supporting campaigns for numerous arts grants for the theater.
Originally from scenic Berkshire County, Massachusetts, Lauren graduated from Union College in Schenectady with a B.A. in English and a minor in Technical Theatre. In her free time, she enjoys painting, hiking, fishing, kayaking and cooking.
Best vacation memory:
Paragliding in the Swiss Alps
Proudest childhood accomplishment:
Won a basketball free-throw contest with a broken wrist
Favorite winter spot:
Lake Placid, NY
Can turn a paper napkin into a bird
Front row at an Adele concert
Unrelated professional certification:
Licensed Massage Therapist