Caitlin Merrill serves as communications counsel and assists with media relations efforts for the firm’s diverse client roster. She is responsible for contributing to the public relations and marketing strategy for clients, including overseeing account management for Hannaford Supermarkets and Dunkin’ Donuts in western New York. She effectively communicates each organization’s message to the public through strategic story placement and the coordination of press conferences and media events.
Prior to joining ELA, Caitlin spearheaded the public relations efforts for one of the Capital Region’s leading full-service law firms. During her tenure, she directed the firm’s local and national communications efforts and coordinated stories linking attorneys with journalists in major media markets from Albany, N.Y., to Washington, D.C.
Caitlin graduated cum laude with a Bachelor of Arts degree in public communications from The College of Saint Rose, specializing in public relations and media writing.
Caitlin has served as a volunteer with several community organizations, including the Boys & Girls Clubs of America and the Alzheimer’s Association, where she has assisted in the planning and execution of several fundraising and special events, including the annual Memory Walk.
A proud native of New England, Caitlin is a New York transplant to the Capital Region. Outside of the office, Caitlin can be found practicing yoga, creating a new dish in the kitchen, and planning her next travel adventure.
One item I can’t live without:
My yoga mat.
Favorite color:
Red blends, preferably found in a wine bottle.
Favorite iPhone app:
NPR. Nothing better for a long car ride than Fresh Air on demand.
Confession:
I’ve worn out four copies of The Great Gatsby.
Biggest challenge:
Mastering my French Canadian grandmother’s legendary pie crust.
Dream excursion:
Gallivanting around France – with an extended stay in Paris.
